---
title: "Video & Podcasting Strategy"
url: https://www.sidekickstrategies.com/blog/tag/video-podcasting
description: "Create video and podcast content that connects with your audience. Production tips, strategy frameworks, and growth tactics that build real reach."
type: page
canonical: https://www.sidekickstrategies.com/blog/tag/video-podcasting
---

# Video & Podcasting Resources

Video & Podcasting

Create video and podcast content that connects with your audience. Production tips, strategy frameworks, and growth tactics that build real reach.

[Book a Strategy Call](https://www.sidekickstrategies.com/strategy-call)[Browse the Articles](https://www.sidekickstrategies.com/blog/tag/video-podcasting#articles)

## The Content That Builds the Deepest Trust

Video and podcasting let your audience hear your voice, see your face, and decide if they trust you. No other format builds that connection as fast. That's why we produce multiple shows and teach our clients to do the same.

These resources cover production strategy, [content repurposing](https://www.sidekickstrategies.com/blog/tag/content-strategy) (turning one recording into a dozen assets), audience growth, and the technical setup that keeps quality high without breaking the bank. Whether you're launching your first show or optimizing an existing one, you'll find practical guidance here.

Check out our own shows: [HubHeroes](https://www.sidekickstrategies.com/hubheroes-podcast), [AI Morning Conversations](https://www.sidekickstrategies.com/ai-morning-conversations), and [Expert Interviews](https://www.sidekickstrategies.com/expert-interviews).

Related topics:[Content Strategy](https://www.sidekickstrategies.com/blog/tag/content-strategy)[Social Media](https://www.sidekickstrategies.com/blog/tag/social-media)[SEO](https://www.sidekickstrategies.com/blog/tag/seo)[Inbound Marketing](https://www.sidekickstrategies.com/blog/tag/inbound-marketing)

Video & Podcasting

## 72 Video & Podcasting Articles

[![Women of HubSpot: Jessica Palmeri on Charm and Disarm, Teaching Humans to Fish, and Never Succeeding Alone](https://cdn.sanity.io/images/wibdt38m/production/ac758ba5da68a33a7b9f84c7038a014b5412cef1-1280x720.png?w=600)Women of HubSpot: Jessica Palmeri on Charm and Disarm, Teaching Humans to Fish, and Never Succeeding AloneEver inherited a HubSpot portal you were scared to touch? Jessica Palmeri of IMPACT on charm and disarm, winning over naysayers, and the call she made as a mom.Video & PodcastingLeadership & CultureSales EnablementNovember 13, 2026](https://www.sidekickstrategies.com/women-of-hubspot/women-of-hubspot-jessica-palmeri-charm-and-disarm-empathy)[![Women of HubSpot: Clarinda Ulliott on Learning to Sell, Starting With Your Network, and Business Before the CRM](https://cdn.sanity.io/images/wibdt38m/production/62246cf97ca69cefee5d83f2e4791a487fb7b009-1280x720.png?w=600)Women of HubSpot: Clarinda Ulliott on Learning to Sell, Starting With Your Network, and Business Before the CRMGreat at HubSpot but new to selling it? Clarinda Ulliott shares where to find your first clients, why cold outreach can wait, and the line that made her leap.Video & PodcastingLeadership & CultureSales EnablementNovember 13, 2026](https://www.sidekickstrategies.com/women-of-hubspot/women-of-hubspot-clarinda-ulliott-learning-to-sell-business-before-crm)[![HubSpot Custom Code Actions and Node.js 24: What to Do Now](https://cdn.sanity.io/images/wibdt38m/production/0f211e2401fdd13fe4d78dcecc14a3bfddeef3b3-2400x1254.png?w=600)HubSpot Custom Code Actions and Node.js 24: What to Do NowHubSpot custom code actions need Node.js 24 before November 17, 2026\. Chad's upgrade playbook, the deadlines, and a copy-paste AI prompt.Video & PodcastingAutomation & WorkflowsOperations HubNovember 9, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-custom-code-actions-node-24)[![A New Way to Audit Your HubSpot Portal: Micro and Macro Audits](https://cdn.sanity.io/images/wibdt38m/production/ed96a4688d88539d24694382b1d83f3c820b751d-2400x1254.png?w=600)A New Way to Audit Your HubSpot Portal: Micro and Macro AuditsGeorge, Max, and Chad on bad idea buildup, micro audits, and how AI took a full HubSpot portal audit from weeks to under a day, with humans in the loop.Video & PodcastingAI & TechnologyHubSpot CRMNovember 2, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-new-way-to-audit-hubspot)[![HubSpot Property Validation and Conditional Logic: Stop Bad Data at the Door](https://cdn.sanity.io/images/wibdt38m/production/cdfd73a1b3fa72ef44adc5ee45fe90ec881684c5-2400x1254.png?w=600)HubSpot Property Validation and Conditional Logic: Stop Bad Data at the DoorHubSpot gives you four ways to keep bad data out: validation rules, conditional logic, stage properties, and calculations. Get setup, limits, and gotchas.HubSpot CRMData & ReportingAutomation & WorkflowsOctober 26, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-property-validation-conditional-logic)[![Create Videos From Scratch in HubSpot's Video Editor](https://cdn.sanity.io/images/wibdt38m/production/f49e522480279159a7ab780400f7b3b901f07b6b-2400x1254.png?w=600)Create Videos From Scratch in HubSpot's Video EditorHubSpot's video library now has a Create button so you can start a blank video project without uploading footage first. Here's what shipped and how to use it.Marketing HubContent HubContent StrategyOctober 20, 2026](https://www.sidekickstrategies.com/hubspot-updates/hubspot-create-videos-from-scratch-video-editor)[![Video Thumbnail Editing Gets a Full Scrubber in HubSpot](https://cdn.sanity.io/images/wibdt38m/production/8057237f28e1dc2c13c07eb7dc8cff18d80aba5a-2400x1254.png?w=600)Video Thumbnail Editing Gets a Full Scrubber in HubSpotHubSpot's updated video thumbnail editor lets you scrub frame by frame and pick the perfect moment. Here's what shipped, how to use it, and who benefits most.Marketing HubContent HubSocial MediaOctober 20, 2026](https://www.sidekickstrategies.com/hubspot-updates/hubspot-video-thumbnail-scrubber-editing)[![Create Video Clips for Social Posts Right Inside HubSpot](https://cdn.sanity.io/images/wibdt38m/production/932c006faf58ee75c66bdd513c353188aab554c8-2400x1254.png?w=600)Create Video Clips for Social Posts Right Inside HubSpotHubSpot now lets you create AI-suggested video clips and publish them to social without leaving the composer. Here's what shipped, how to use it, and who benefiMarketing HubSocial MediaVideo & PodcastingOctober 20, 2026](https://www.sidekickstrategies.com/hubspot-updates/hubspot-video-clips-social-composer)[![HubSpot Credits Got Spend Caps. Now Go Find Where Yours Went. ](https://cdn.sanity.io/images/wibdt38m/production/926deaf708a0d7751be5e7c7e6efa9f99db34f16-2400x1254.png?w=600)HubSpot Credits Got Spend Caps. Now Go Find Where Yours Went. HubSpot added spend caps, seat-to-credit swaps, and new ways to buy credits. George, Max, and Chad react, then George traces his own overage live.Video & PodcastingAI & TechnologyHubSpot CRMOctober 19, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-hubspot-credits-spend-caps)[![Your Claude Connector Changed Under Your Feet](https://cdn.sanity.io/images/wibdt38m/production/47451a7ea058bd3d56e100efd89c27193acd79ec-2400x1254.png?w=600)Your Claude Connector Changed Under Your FeetGeorge's Clean Pro connector wouldn't work until he enabled new Claude connector scopes in HubSpot. Max and Chad on scopes, reconnecting, and routines.Video & PodcastingAI & TechnologyHubSpot CRMSeptember 28, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-claude-connector-scopes)[![The #UNBOUND26 Recap: 95% of the Room Still Feels Stuck](https://cdn.sanity.io/images/wibdt38m/production/d8ad25a11379d6a6cf815afb7b67661c03c62b73-2400x1254.png?w=600)The #UNBOUND26 Recap: 95% of the Room Still Feels StuckThe HubHeroes post-UNBOUND 2026 debrief: 95% of George's room still felt stuck, Chad's product booth finds, and hapily's first year with a shipped product.Video & PodcastingAI & TechnologyHubSpot CRMSeptember 21, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-unbound-2026-recap)[![The Last HubHeroes Before UNBOUND 2026: Betas, Agents, and the New Way to Work](https://cdn.sanity.io/images/wibdt38m/production/c54ecb6e36ade65dd0351be971c5f35ecbe5a5a1-2400x1254.png?w=600)The Last HubHeroes Before UNBOUND 2026: Betas, Agents, and the New Way to WorkGeorge and Chad prep for UNBOUND 2026: turn on your HubSpot betas, let AI agents hold the fort, and why there's a new way to work.Video & PodcastingAI & TechnologyHubSpot CRMSeptember 14, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-unbound-2026-prep)[![Women of HubSpot: Jen Meyer on Portal Hygiene, Trust as Empowerment, and a Family-First Team](https://cdn.sanity.io/images/wibdt38m/production/57fa4e9e92369e69947b7b5a7c0de4b22a19fc6a-1280x720.png?w=600)Women of HubSpot: Jen Meyer on Portal Hygiene, Trust as Empowerment, and a Family-First TeamJen Meyer, COO of BizzyWeb, on portal hygiene in HubSpot, why the truest word for empowerment is trust, and building a family-first team.Video & PodcastingLeadership & CultureSeptember 4, 2026](https://www.sidekickstrategies.com/women-of-hubspot/women-of-hubspot-jen-meyer-portal-hygiene-trust-empowerment)[![SEO In 2026, And The Acronym George Refuses To Say (AEO)](https://cdn.sanity.io/images/wibdt38m/production/cd6c778ebfc308f3fe35f1e0927f56e78529b21c-2400x1254.png?w=600)SEO In 2026, And The Acronym George Refuses To Say (AEO)George, Max, and Chad take SEO in 2026 apart live inside a real HubSpot portal, and make the case that the new acronym is just the old one.Video & PodcastingSEOContent StrategyAugust 24, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-seo-in-2026)[![What Is The Most Overpowered Part Of HubSpot?](https://cdn.sanity.io/images/wibdt38m/production/ec85ba1cbf4c51d476c9b291aa6799a3d02fbc9f-2400x1254.png?w=600)What Is The Most Overpowered Part Of HubSpot?Max, Chad, and George debate HubSpot's most overpowered part: records and visibility, Data Hub's external data power, and the humans who pick it all up.Video & PodcastingHubSpot CRMData & ReportingAugust 17, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-most-powerful-part-of-hubspot)[![HubSpot Product Updates Roundup: What Shipped In The Last 30 Days](https://cdn.sanity.io/images/wibdt38m/production/5343c1c368b32c7c1aa1ec0217378984a4ff637d-2400x1254.png?w=600)HubSpot Product Updates Roundup: What Shipped In The Last 30 DaysGeorge and Chad go through HubSpot's last 30 days of product updates live: Revenue Agent, scheduled Breeze prompts, 13 API drops, CX score, and more.Video & PodcastingHubSpot CRMAI & TechnologyAugust 10, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-hubspot-product-updates-august-2026)[![HubSpot's Personalized Navigation: Is The Juice Worth The Squeeze Yet?](https://cdn.sanity.io/images/wibdt38m/production/165b7c35a7f096603cbeaa663026bae9a485af43-2400x1254.png?w=600)HubSpot's Personalized Navigation: Is The Juice Worth The Squeeze Yet?George, Max, and Chad demo HubSpot's personalized left-hand navigation, what it can't do yet, and whether you should bother turning it on today.Video & PodcastingHubSpot CRMRevOpsJuly 20, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-personalized-navigation)[![HubSpot Breeze Context: Where You Teach HubSpot's AI Who You Actually Are](https://cdn.sanity.io/images/wibdt38m/production/c406c65bcd936987e5c14f64a705b7728521c4e7-2400x1254.png?w=600)HubSpot Breeze Context: Where You Teach HubSpot's AI Who You Actually AreBreeze Context is where you teach HubSpot's AI who you are. George, Max, and Chad walk the Business, Customers, and Team tabs and say go fill it out.Video & PodcastingAI & TechnologyHubSpot CRMJuly 13, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-breeze-context)[![Workflows Just Moved Into Breeze Studio, and the Whole Game Changed](https://cdn.sanity.io/images/wibdt38m/production/791c33e417621d3d0f3c48d2f81231ab5bb72639-2400x1254.png?w=600)Workflows Just Moved Into Breeze Studio, and the Whole Game ChangedHubSpot's new Breeze Studio workflow builder brings a drag-anywhere canvas, agent steps, buyer-intent triggers, and app triggers. Here's what changed and why.Video & PodcastingAI & TechnologyAutomation & WorkflowsJuly 6, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-breeze-studio-workflows)[![HubSpot Revenue Hub: The Rename That's Bigger Than a Name Change](https://cdn.sanity.io/images/wibdt38m/production/d4e4459af019da9be7f9a6693352ebdc729a33eb-2400x1254.png?w=600)HubSpot Revenue Hub: The Rename That's Bigger Than a Name ChangeHubSpot renamed Commerce Hub to Revenue Hub. Jack Coopersmith joins HubHeroes to explain the new Contracts object, vibe quoting, and why revenue context wins.Video & PodcastingRevOpsAI & TechnologyJune 29, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-revenue-hub)[![INBOUND Into UNBOUND: The Untold Origin Story with Kat Tooley](https://cdn.sanity.io/images/wibdt38m/production/3ccf9aa8c4f7514ebc1f34a661cbf932e3824d5f-2400x1254.png?w=600)INBOUND Into UNBOUND: The Untold Origin Story with Kat TooleyKat Tooley, the HubSpot VP behind the INBOUND to UNBOUND rebrand, joins HubHeroes for the origin story, the internal fears, and what UNBOUND 2026 means.Video & PodcastingInbound MarketingAI & TechnologyJune 18, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-inbound-to-unbound-origin-story)[![AI Video Ad Generator: HubSpot Wants Your Feedback](https://cdn.sanity.io/images/wibdt38m/production/2e2078fab4e93bea75fa42d50f1e5cfd4fbce77b-2400x1254.png?w=600)AI Video Ad Generator: HubSpot Wants Your FeedbackHubSpot is recruiting 5-10 marketers to test an experimental AI video ad generator for YouTube and LinkedIn. Here's what it is, who qualifies, and whether to apMarketing HubContent HubAI & TechnologyJune 17, 2026](https://www.sidekickstrategies.com/hubspot-updates/ai-video-ad-generator-hubspot-beta-research)[![Running Events on HubSpot Just Got a Whole Lot Easier](https://cdn.sanity.io/images/wibdt38m/production/e3d0cebef95db2ca1916959c3f2661cfb0b58473-2400x1254.png?w=600)Running Events on HubSpot Just Got a Whole Lot EasierRunning events on HubSpot has always been brutal. New registration flows and the Payment Links API fix it, with everything writing back into HubSpot.Video & PodcastingMarketing HubAutomation & WorkflowsJune 8, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-events-on-hubspot)[![HubSpot Video Tools Got Scary Good (Most Teams Have No Idea)](https://cdn.sanity.io/images/wibdt38m/production/ca14e63f05f8c87aa1d635edfa4fe18a020e68a0-2400x1254.png?w=600)HubSpot Video Tools Got Scary Good (Most Teams Have No Idea)Record, optimize, caption, edit, and publish video without leaving HubSpot. The HubHeroes crew walks the native video tools most teams missed.Video & PodcastingContent StrategyMarketing HubJune 1, 2026](https://www.sidekickstrategies.com/podcast/hubheroes-hubspot-video-deep-dive)

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Source: https://www.sidekickstrategies.com/blog/tag/video-podcasting
Sidekick Strategies · HubSpot consulting and content operations
