--- title: "Resource Center" url: https://www.sidekickstrategies.com/resources description: "Free HubSpot articles, podcasts, tutorials, ebooks, and expert interviews. Real insights on marketing, AI, and sales enablement." type: page canonical: https://www.sidekickstrategies.com/resources --- # Your Marketing and Sales Growth Library Resource Center Articles, shows, guides, free tools, events, and training covering HubSpot, AI, inbound, sales enablement, and leadership. Real insights from real practitioners, all in one place. **1,300+** free resources**9** upcoming events**5** free tools**256** show episodes Popular:WorkflowsBreezeLead ScoringSuper AdminReporting Get the Goods ![The Sidekick mascot holding a magnifying glass](https://www.sidekickstrategies.com/images/mascot-kit/sidekick-hsu-p04-magnifier.webp) Start Here ## Where Are You Right Now? Pick the one that sounds like your week. We'll pull the resources that fit. ### New to HubSpot Just got the keys. Where do I even start? 314 resources → ### My Portal's a Mess Duplicate data, broken workflows, reports nobody trusts. 178 resources → ### Put AI to Work Breeze, agents, and AI content without the hype. 159 resources → ### Level Up as an Admin You're the human who runs the portal. Own it. 129 resources → ### Grow With Content Content that gets found, read, and actually converts. 337 resources → ### Lead the Humans Culture, adoption, and getting your team on board. 309 resources → Live and Upcoming ## Upcoming Events See all events → [Nov16HubHeroes Podcast: Live EpisodeLive Show · Virtual · 9:00 AM ETRegister free →](https://www.sidekickstrategies.com/events/hubheroes-live-2026-11-16)[Nov23HubHeroes Podcast: Live EpisodeLive Show · Virtual · 9:00 AM ETRegister free →](https://www.sidekickstrategies.com/events/hubheroes-live-2026-11-23)[Nov23Today's AI Project Live: November 23Webinar · Virtual · 11:00 AM ETRegister free →](https://www.sidekickstrategies.com/events/todays-ai-project-live-2026-11-23)[Nov30HubHeroes Podcast: Live EpisodeLive Show · Virtual · 9:00 AM ETRegister free →](https://www.sidekickstrategies.com/events/hubheroes-live-2026-11-30) Free to Use ## Tools That Answer in Minutes See all tools → [Free ToolHubSpot Hub AssessmentAnswer a few questions about your business and get a personalized recommendation for which hubs match your stage and goals.Start now →](https://www.sidekickstrategies.com/tools/hubspot-hub-assessment)[Free ToolHubSpot Portal AuditA quick assessment that identifies what's working, what's broken, and what you're missing in your HubSpot setup.Start now →](https://www.sidekickstrategies.com/tools/hubspot-portal-audit)[Free ToolData Hygiene Health Check10 questions across 5 dimensions. Find out if your data is helping your team or silently holding them back.Start now →](https://www.sidekickstrategies.com/tools/data-hygiene-scorecard)[Free ToolHubSpot ROI CalculatorPlug in your numbers and see the projected impact of getting HubSpot right. Built from real client data.Start now →](https://www.sidekickstrategies.com/tools/hubspot-roi-calculator)[Free ToolHuman-Centered AI Trajectory MapRate where you are, set where you're going, and sort which work humans own and where AI actually helps. About ten minutes.Start now →](https://www.sidekickstrategies.com/tools/human-centered-ai-trajectory-map) Fresh From HubSpot ## What Changed This Week Every HubSpot product update, explained by humans who use it daily. See all 590 updates → [Oct 21HubSpot Connector for ChatGPT: New Features and Capabilities](https://www.sidekickstrategies.com/hubspot-updates/hubspot-connector-chatgpt-new-features-capabilities)[Oct 21Microsoft Teams Across HubSpot Portals in Different Data Centers](https://www.sidekickstrategies.com/hubspot-updates/hubspot-microsoft-teams-multi-portal-data-centers)[Oct 21Reusable Metrics on HubSpot Dashboards](https://www.sidekickstrategies.com/hubspot-updates/hubspot-reusable-metrics-dashboards)[Oct 20Create Videos From Scratch in HubSpot's Video Editor](https://www.sidekickstrategies.com/hubspot-updates/hubspot-create-videos-from-scratch-video-editor)[Oct 20Video Thumbnail Editing Gets a Full Scrubber in HubSpot](https://www.sidekickstrategies.com/hubspot-updates/hubspot-video-thumbnail-scrubber-editing)[Oct 20Create Video Clips for Social Posts Right Inside HubSpot](https://www.sidekickstrategies.com/hubspot-updates/hubspot-video-clips-social-composer) The Library ## Everything, Searchable TopicTopic Leadership & Culture226Inbound Marketing178Content Strategy168AI & Technology159Automation & Workflows106Lead Generation97Sales Enablement96Data & Reporting89 Show all 16 topics HubSpot HubHubSpot Hub ShowsShows CostCost **794** resources FiltersSortMost RelevantNewest FirstOldest First Showing evergreen resources. Include 590 HubSpot Updates or search to find any update. [ArticleHubSpot Implementation Checklist: Build a Portal Your Team Will Actually UseWhat belongs on a HubSpot implementation checklist? Follow eight phases in build order, from process mapping to go-live, and see why automation comes…Article · Nov 14, 2026Read →](https://www.sidekickstrategies.com/blog/hubspot-implementation-checklist)[ArticleHubSpot Onboarding Checklist: How to Set Up Your Portal the Right WayNew HubSpot portal and not sure where to start? This six-phase onboarding checklist covers security, seats, email, tracking and data, plus one step…Article · Nov 14, 2026Read →](https://www.sidekickstrategies.com/blog/hubspot-onboarding-checklist)[Women of HubSpotWomen of HubSpot: Jessica Palmeri on Charm and Disarm, Teaching Humans to Fish, and Never Succeeding AloneEver inherited a HubSpot portal you were scared to touch? Jessica Palmeri of IMPACT on charm and disarm, winning over naysayers, and the call she made…Video episode · Nov 13, 2026Play →](https://www.sidekickstrategies.com/women-of-hubspot/women-of-hubspot-jessica-palmeri-charm-and-disarm-empathy)[Women of HubSpotWomen of HubSpot: Clarinda Ulliott on Learning to Sell, Starting With Your Network, and Business Before the CRMGreat at HubSpot but new to selling it? Clarinda Ulliott shares where to find your first clients, why cold outreach can wait, and the line that made…Video episode · Nov 13, 2026Play →](https://www.sidekickstrategies.com/women-of-hubspot/women-of-hubspot-clarinda-ulliott-learning-to-sell-business-before-crm)[ArticleThe Three Pillars of Winning Communication: How B2B Teams Tell Stories That Sell in 2026Is your B2B communication all metrics and no heart? Three pillars, value, passion, and connection, turn dry updates into stories. See which one you're…Article · Nov 12, 2026Read →](https://www.sidekickstrategies.com/blog/the-three-pillars-of-winning-communication-how-b2b-teams-tell-stories-that-sell-in-2026)[ArticleHubSpot Inbox Routing by Topic: The Feature Hiding in Plain SightCan HubSpot read your shared inbox and route each email to the right human? Here's how we built it with the Topics public beta, plus the gotchas to…Article · Nov 9, 2026Read →](https://www.sidekickstrategies.com/blog/hubspot-inbox-routing-topics)[HubHeroesHubSpot Custom Code Actions and Node.js 24: What to Do NowHubSpot custom code actions need Node.js 24 before November 17, 2026\. Chad's upgrade playbook, the deadlines, and a copy-paste AI prompt.Video episode · Nov 9, 2026Play →](https://www.sidekickstrategies.com/podcast/hubheroes-custom-code-actions-node-24)[ArticleHuman-First Content: Why Sounding Human Is Your Biggest B2B Advantage in 2026Does your B2B content sound like a human or a committee? Here's why the difference costs more than you think...Article · Nov 9, 2026Read →](https://www.sidekickstrategies.com/blog/human-first-content-why-sounding-human-is-your-biggest-b2b-advantage-in-2026)[ArticleContent That Sells: How B2B Brands Turn Honest Answers Into Revenue in 2026Does your content actually help people buy from you? Here's how honest answers turn readers into ready-to-sign clients...Article · Nov 5, 2026Read →](https://www.sidekickstrategies.com/blog/content-that-sells-how-b2b-brands-turn-honest-answers-into-revenue-in-2026)[GuideHubSpot for Nonprofits: An Honest Guide for Mission-Driven TeamsHubSpot for nonprofits, honestly: what it does well, where it stops on donors and giving, what the 40% program covers, and who should wait.Guide · Nov 3, 2026Read the guide →](https://www.sidekickstrategies.com/blog/hubspot-for-nonprofits)[GuideCRM for Churches: How HubSpot Connects Every Guest, Volunteer, and GiverA CRM for churches keeps every guest, volunteer and giver in one place. How HubSpot works beside Planning Center, what it costs, and where to start.Guide · Nov 3, 2026Read the guide →](https://www.sidekickstrategies.com/blog/crm-for-churches)[ArticleThe Best CRM for Nonprofits (An Honest Comparison)Nonprofit CRM options compared honestly: Little Green Light, Bloomerang, Neon, DonorPerfect, Salesforce and HubSpot, with prices, limits and fit.Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/best-crm-for-nonprofits)[ArticleChurch Follow Up: A 7-Day System for First-Time GuestsChurch follow up for first-time guests: a day-by-day 7-day plan, a sample visitor follow-up letter, connect card fields and the tools that can run it.Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/church-follow-up-system)[ArticleChurch Management Software vs a CRM: What Each One Is ForChurch management software runs the ministry. A CRM runs the relationships. What each one does, where each stops, and how they connect.Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/church-management-software-vs-crm)[ArticleCan a Church or Nonprofit Run on HubSpot's Free CRM?Can a church or nonprofit run on the HubSpot free CRM? Yes. Here's what it holds (1,000 contacts, 2 logins) and exactly where free stops.Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/hubspot-free-crm-for-churches-and-nonprofits)[ArticleHubSpot Nonprofit Pricing: Real Costs, the 40% Discount and ChurchesHubSpot nonprofit pricing explained: what's free, what the 40% discount covers, whether churches qualify, and real cost math for a church and a…Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/hubspot-nonprofit-pricing)[ArticleGiving Tuesday 2026 Ideas and Year-End Campaigns in HubSpotGiving Tuesday 2026 is December 1\. Giving Tuesday ideas that carry your year-end giving campaign to December 31, and how to build it all in HubSpot.Article · Nov 3, 2026Read →](https://www.sidekickstrategies.com/blog/giving-tuesday-ideas)[Free DownloadThe Nonprofit CRM Buyer's GuideAn honest comparison of six CRMs, with dated prices, real limits and a fill-in scorecard. Use it to pick the tool that fits the job that's breaking:…Free Guide · Nov 3, 2026Get it →](https://www.sidekickstrategies.com/offers/nonprofit-crm-buyers-guide)[Free DownloadThe First-Time Guest Follow-Up KitThe First-Time Guest Follow-Up Kit gives your church a printable 7-day system, from the welcome on Sunday to noticing who comes back the next Sunday.…Free Toolkit · Nov 3, 2026Get it →](https://www.sidekickstrategies.com/offers/first-time-guest-follow-up-kit)[Free DownloadThe Church and Nonprofit Communication Template PackA fill-in communication plan, three newsletter templates and a seven-email Giving Tuesday sequence for churches and nonprofits that carries you from…Free Template · Nov 3, 2026Get it →](https://www.sidekickstrategies.com/offers/church-nonprofit-communication-template-pack)[HubHeroesA New Way to Audit Your HubSpot Portal: Micro and Macro AuditsGeorge, Max, and Chad on bad idea buildup, micro audits, and how AI took a full HubSpot portal audit from weeks to under a day, with humans in the…Video episode · Nov 2, 2026Play →](https://www.sidekickstrategies.com/podcast/hubheroes-new-way-to-audit-hubspot)[ArticleMarketing Attribution Made Simple: A B2B Guide to Spending Smarter in 2026Is marketing attribution confusing your team? It's simpler than you think, and it might just save your budget...Article · Nov 2, 2026Read →](https://www.sidekickstrategies.com/blog/marketing-attribution-made-simple-a-b2b-guide-to-spending-smarter-in-2026)[ArticleMarketing-Led Growth: The Playbook for Turning Marketing Into Your Growth Engine in 2026Is your marketing team stuck being sales support? Here's the marketing-led growth playbook that flips the script...Article · Oct 30, 2026Read →](https://www.sidekickstrategies.com/blog/marketing-led-growth-the-playbook-for-turning-marketing-into-your-growth-engine-in-2026)[ArticleThe Cookie Didn't Crumble: How Smart Marketers Win With First-Party Data in 2026Are third-party cookies really dead in 2026? Google kept them, but the smartest marketers are building something better...Article · Oct 28, 2026Read →](https://www.sidekickstrategies.com/blog/the-cookie-didn-t-crumble-how-smart-marketers-win-with-first-party-data-in-2026) Show 24 More New Show · Video-First Podcast ## Today's AI Project Every episode is one real AI project a business owner, marketer, sales rep, or human can pick up and use today. No AI bros. No hype. Just humans putting AI to work. With George B. Thomas, Remington Begg & Chad Hohn, plus guests. [Watch the Latest Project (opens in a new tab)](https://www.todaysaiproject.com/)[Subscribe on YouTube (opens in a new tab)](https://youtube.com/@todaysaiproject)[Apple Podcasts (opens in a new tab)](https://podcasts.apple.com/us/podcast/todays-ai-project/id6822095501)[Spotify (opens in a new tab)](https://open.spotify.com/show/7izhRe1lPxqjghLKiFsQHv)[Amazon Music (opens in a new tab)](https://music.amazon.com/podcasts/432d7327-fc97-460b-a83e-5702f1ea57ac)[Podcast RSS (opens in a new tab)](https://feeds.transistor.fm/todays-ai-project) 1. 01Watch it built 2. 02Steal the Project Card 3. 03Ship it today Go Deeper ## Training and Workshops When reading isn't enough. Live cohorts, on-location workshops, and self-paced courses with a human on the other side. [See all training →](https://www.sidekickstrategies.com/training) [From $2,499Live CohortThe AI Content SystemBuild an AI Content Engine That Writes in Your Voice. Who it's for: Marketing and content teams.From $2,499Learn more →](https://www.sidekickstrategies.com/training/ai-content-system)[From $999Live CohortThe Super Admin Operating System (SAOS)Run Your HubSpot Portal Like a Real Super Admin. Who it's for: HubSpot admins and RevOps teams.From $999Learn more →](https://www.sidekickstrategies.com/training/super-admin-operating-system)[$999Live Virtual · Jan 8HubSpot Super Admin WorkshopA one-day live virtual workshop for the humans who own a HubSpot portal. Stop reacting to requests and start running it like the architect it needs. You leave with a filled-in plan, not just notes.$999 per seatLearn more →](https://www.sidekickstrategies.com/admin-training)[Self-PacedSelf-Paced CoursesSidekick AcademySelf-paced HubSpot and AI courses you can start today and finish on your schedule.Start learningLearn more →](https://academy.sidekickstrategies.com)[From $7,5001 to 2 Days, OnsiteHubSpot Intensive Training (HIT)Your team leaves trained, bought-in, and actively using HubSpot, with the portal essentials configured and your core workflows running, in days instead of months.From $7,500Learn more →](https://www.sidekickstrategies.com/workshops/hubspot-intensive-training)[From $7,5001 to 2 Days, OnsiteHubSpot Super Admin LiveYour admin team leaves with a rebuilt portal architecture and the Super Admin Operating System running on your real instance, documented so it survives the next hire.From $7,500Learn more →](https://www.sidekickstrategies.com/workshops/hubspot-super-admin-live)[From $7,5001 to 2 Days, OnsiteAI Content System LiveYour marketing team leaves with a working AI content engine and a digital-identity document, so the AI writes in your voice, not the internet's average.From $7,500Learn more →](https://www.sidekickstrategies.com/workshops/ai-content-system-live)[From $7,5001 Day, OnsiteAI for HubSpot Teams (Breeze)Your revenue team leaves with practical Breeze workflows wired into their daily HubSpot work, and a clear, honest read on what's free versus gated.From $7,500Learn more →](https://www.sidekickstrategies.com/workshops/ai-for-hubspot-teams)[From $7,5001 Day, OnsiteVideo for Sales & MarketingYour sales and marketing humans leave with on-camera confidence and a repeatable video system for the funnel, built on HubSpot's video tools.From $7,500Learn more →](https://www.sidekickstrategies.com/workshops/video-for-sales-and-marketing)[From $10,0002 Days, OnsiteThe AI-Assisted ExperienceYour leadership and RevOps team leaves with a blueprint for the AI-assisted experience your company can provide across the full lifecycle, from first touch to loyal customer.From $10,000Learn more →](https://www.sidekickstrategies.com/workshops/ai-assisted-experience) Ready To Talk? ## Ready to Level Up Your HubSpot Game? From quick-start setups to full-scale strategy, Sidekick Strategies helps your humans get the most from HubSpot. [Book a Strategy Call](https://www.sidekickstrategies.com/strategy-call) ## Popular Topics [HubSpot CRM](https://www.sidekickstrategies.com/blog/tag/hubspot-crm)[Marketing Hub](https://www.sidekickstrategies.com/blog/tag/marketing-hub)[Sales Hub](https://www.sidekickstrategies.com/blog/tag/sales-hub)[Service Hub](https://www.sidekickstrategies.com/blog/tag/service-hub)[Operations Hub](https://www.sidekickstrategies.com/blog/tag/operations-hub)[Content Hub](https://www.sidekickstrategies.com/blog/tag/content-hub)[CMS Hub](https://www.sidekickstrategies.com/blog/tag/cms-hub)[Email Marketing](https://www.sidekickstrategies.com/blog/tag/email-marketing)[RevOps](https://www.sidekickstrategies.com/blog/tag/revops)[Sales Enablement](https://www.sidekickstrategies.com/blog/tag/sales-enablement)[Inbound Marketing](https://www.sidekickstrategies.com/blog/tag/inbound-marketing)[Content Strategy](https://www.sidekickstrategies.com/blog/tag/content-strategy)[SEO](https://www.sidekickstrategies.com/blog/tag/seo)[AI & Technology](https://www.sidekickstrategies.com/blog/tag/ai-technology)[Data & Reporting](https://www.sidekickstrategies.com/blog/tag/data-reporting)[Automation & Workflows](https://www.sidekickstrategies.com/blog/tag/automation-workflows)[Lead Generation](https://www.sidekickstrategies.com/blog/tag/lead-generation)[Social Media](https://www.sidekickstrategies.com/blog/tag/social-media)[Video & Podcasting](https://www.sidekickstrategies.com/blog/tag/video-podcasting)[Leadership & Culture](https://www.sidekickstrategies.com/blog/tag/leadership-culture)[HubSpot Tutorials](https://www.sidekickstrategies.com/blog/tag/hubspot-tutorials)[Churches](https://www.sidekickstrategies.com/blog/tag/churches)[Nonprofits](https://www.sidekickstrategies.com/blog/tag/nonprofits) --- Source: https://www.sidekickstrategies.com/resources Sidekick Strategies · HubSpot consulting and content operations