In Short
HubSpot Super Admin Live is a 1 to 2 day onsite workshop where George B. Thomas rebuilds your portal with your admin team using the Super Admin Operating System. You audit, decide, and rebuild across five layers (Identity, Architecture, Operations, Reporting, Continuity) on your live instance. You leave with a documented, working portal, not a sandbox demo.
The Outcome
Your admin team leaves with a rebuilt portal architecture and the Super Admin Operating System running on your real instance, documented so it survives the next hire.
Your admins are smart. They're just buried. Every quarter the portal gets a little heavier, a little less trustworthy, and the burden of holding it together keeps landing on one person. That's not a knowledge gap. That's a system that grew without an architect. The Super Admin Operating System gives you five layers (Identity, Architecture, Operations, Reporting, and Continuity) that turn an accidental portal into a designed one. In a virtual cohort, your team learns those layers and applies them on their own time. Onsite, George works through them with your team, on your portal, in the room, so the rebuild happens while he's there to make the hard calls with you. This isn't a lecture. It's a working session. We audit what you've got, decide what stays, rebuild what's broken, and document it so the next admin doesn't inherit a mystery. Your team earns certification by doing the work, not by sitting through slides.
You'll Walk Out With
- Map a documented portal architecture: properties, pipelines, and associations that match how you actually sell and serve.
- Rebuild a clean operations layer: workflows you trust, with naming and ownership your whole team agrees on.
- Stand up a reporting foundation your leadership will actually believe.
- Write a continuity playbook so the system survives the next hire, the next tool, and the next quarter.
- Earn certification by doing the rebuild, so the knowledge lives in your team, not in a slide deck.
Before we arrive: A HubSpot Professional or Enterprise portal, Super Admin access for at least one attendee, and a willingness to make decisions in the room.
Key Takeaway
By the end of day two, your team has a documented, working portal across all five SAOS layers, running on your live instance, not a sandbox you'll have to recreate later.
The Agenda
What Your Two Days Look Like
Day 1 · Morning
Identity + Architecture
We name what your portal is actually for, then map properties, pipelines, and associations to how you really operate. The audit findings drive every decision, so there's no warm-up.
Day 1 · Afternoon
Architecture Rebuild
Hands on keyboards. We rebuild the structure together, deciding live what stays, what merges, and what finally gets retired. You watch the mess become a map.
Day 2 · Morning
Operations
We rebuild the workflows your team trusts, with naming and ownership everyone agrees on, and clear out the automation graveyard nobody wants to touch.
Day 2 · Afternoon
Reporting + Continuity
We build the dashboards leadership will believe, then write the continuity playbook so the system survives the next hire, the next tool, and the next quarter.
What's Included
Everything Your Team Gets
Pre-Workshop Portal Audit
We review your portal before George lands, so day one starts on your real problems, not a warm-up.
The SAOS Workbook
Your team's copy of the five-layer operating system, filled in with your actual decisions.
Certification by Doing
Your admins earn it through the rebuild, not attendance. It means something because they built it.
60-Day Casey AI Access
A portal-aware Claude project so your team keeps building after George flies home.
Two Follow-Up Calls
We check the work at 30 and 60 days so momentum becomes habit.
What It's Worth
Add It Up Before You Look at the Price
Each piece of a live workshop would cost real money on its own. Together, in the room, on your data, they compound into something no slide deck can match.
- Pre-Workshop Portal Audit (senior eyes on your full portal before we arrive)$1,500 on its own
- Two Days Onsite With George, hands on keyboardsThe reason you're here
- The SAOS Workbook, filled in with your decisions$750
- Certification by Doing, earned through the build$1,000
- 60-Day Casey AI Access (a portal-aware AI partner)$1,200
- Two Follow-Up Calls at 30 and 60 days$1,000
Investment
Formats & Investment
Pick the format that fits your team. Travel is billed separately, and every workshop is custom-scoped on a discovery call.
1-Day Condensed
One focused day on your highest-pain layers.
- Pre-workshop audit
- SAOS workbook
- 30-day follow-up call
2-Day Deep Dive
The full rebuild across all five layers, with certification.
- Everything in 1-Day
- Full five-layer rebuild
- Certification by doing
- 60-day Casey AI access
- Two follow-up calls
Travel billed separately. Every workshop is custom-scoped on a discovery call. No per-seat math: one price, bring the whole team.
“Don't blame the platform. Fix the implementation. Then build it so the next admin inherits a map, not a mystery.”
Is This Right For You?
Is This Workshop Right for Your Team?
This Is For You If...
- You've got a HubSpot portal that grew faster than anyone documented it.
- Your admins are sharp but stretched, and the portal keeps fighting them.
- You want the rebuild done with your team, in the room, not handed to you as a deck.
This Isn't For You If...
- You're brand new to HubSpot with nothing built yet (start with onboarding first).
- You want someone to quietly rebuild it without your team involved.
- You're not ready to make decisions about what stays and what goes.
Your Host
Meet the Speaker

George B. Thomas
Founder, Sidekick Strategies
HubSpot Partner · 12+ Years a Certified HubSpot Trainer
George builds practical systems for humans who want to actually use HubSpot. A multi-time INBOUND speaker, co-host of the HubHeroes podcast, and the originator of the AI Content System and the Super Admin Operating System. He teaches so your team walks out with something they can apply the same week.
LinkedInCan't Bring Us Onsite Yet?
The Super Admin Operating System (Virtual Cohort)
Same five-layer system, taught live over 10 weeks. Join from anywhere and apply it to your own portal on your own schedule.
Real Proof
What Humans Say After Working With George
George has my HubSpot working as a true revenue source for my business. The insights into marketing, workflows, CRM, and problem solving are second to none.

Mick Hunt
Mick Unplugged
George and his team are the first time in almost fifteen years that I've worked with a marketing professional where I actually feel like what we said we were going to do is getting done.

Chris Middleton
Make Taxes Fair
I messaged him from a hospital bed that I was thrilled and wanted to hire him. If you want to work with a marketer that is so good people message him from the hospital, George is your man. I challenge you to find a better human.

Rob Misheloff
Smarter Finance USA
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Request a Date
Bring HubSpot Super Admin Live to Your Team
In-person work starts with a conversation, not a checkout. Here's exactly how it goes, so there are no surprises and no pressure.
- 1
Tell Us About Your Team
Share your date window, location, team size, and what you want your humans to walk out with.
- 2
Book a Discovery Call
You'll grab time with George to talk through your goals. No pitch, just a real conversation about fit.
- 3
We Scope It and Send a Quote
George tailors the workshop to your portal and team, then we send a clear quote. No payment up front.
No payment up front. The deposit is handled after your discovery call, once the workshop is scoped to your team. Travel is billed separately and laid out plainly in your quote.
Common Questions


