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Articles, shows, guides, free tools, events, and training covering HubSpot, AI, inbound, sales enablement, and leadership. Real insights from real practitioners, all in one place.
1,300+ free resources9 upcoming events5 free tools256 show episodes
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Upcoming Events
HubHeroes Podcast: Live Episode
Live Show · Virtual · 9:00 AM ET
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Webinar · Virtual · 11:00 AM ET
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Tools That Answer in Minutes
HubSpot Hub Assessment
Answer a few questions about your business and get a personalized recommendation for which hubs match your stage and goals.
Start now →Free ToolHubSpot Portal Audit
A quick assessment that identifies what's working, what's broken, and what you're missing in your HubSpot setup.
Start now →Free ToolData Hygiene Health Check
10 questions across 5 dimensions. Find out if your data is helping your team or silently holding them back.
Start now →Free ToolHubSpot ROI Calculator
Plug in your numbers and see the projected impact of getting HubSpot right. Built from real client data.
Start now →Free ToolHuman-Centered AI Trajectory Map
Rate where you are, set where you're going, and sort which work humans own and where AI actually helps. About ten minutes.
Start now →Fresh From HubSpot
What Changed This Week
Every HubSpot product update, explained by humans who use it daily.
HubSpot Connector for ChatGPT: New Features and Capabilities
Microsoft Teams Across HubSpot Portals in Different Data Centers
Reusable Metrics on HubSpot Dashboards
Create Videos From Scratch in HubSpot's Video Editor
Video Thumbnail Editing Gets a Full Scrubber in HubSpot
Create Video Clips for Social Posts Right Inside HubSpot
The Library
Everything, Searchable
794 resources
Showing evergreen resources. or search to find any update.
ArticleHubSpot Implementation Checklist: Build a Portal Your Team Will Actually Use
What belongs on a HubSpot implementation checklist? Follow eight phases in build order, from process mapping to go-live, and see why automation comes…
ArticleHubSpot Onboarding Checklist: How to Set Up Your Portal the Right Way
New HubSpot portal and not sure where to start? This six-phase onboarding checklist covers security, seats, email, tracking and data, plus one step…
Women of HubSpotWomen of HubSpot: Jessica Palmeri on Charm and Disarm, Teaching Humans to Fish, and Never Succeeding Alone
Ever inherited a HubSpot portal you were scared to touch? Jessica Palmeri of IMPACT on charm and disarm, winning over naysayers, and the call she made…
Women of HubSpotWomen of HubSpot: Clarinda Ulliott on Learning to Sell, Starting With Your Network, and Business Before the CRM
Great at HubSpot but new to selling it? Clarinda Ulliott shares where to find your first clients, why cold outreach can wait, and the line that made…
ArticleThe Three Pillars of Winning Communication: How B2B Teams Tell Stories That Sell in 2026
Is your B2B communication all metrics and no heart? Three pillars, value, passion, and connection, turn dry updates into stories. See which one you're…
ArticleHubSpot Inbox Routing by Topic: The Feature Hiding in Plain Sight
Can HubSpot read your shared inbox and route each email to the right human? Here's how we built it with the Topics public beta, plus the gotchas to…
HubHeroesHubSpot Custom Code Actions and Node.js 24: What to Do Now
HubSpot custom code actions need Node.js 24 before November 17, 2026. Chad's upgrade playbook, the deadlines, and a copy-paste AI prompt.
ArticleHuman-First Content: Why Sounding Human Is Your Biggest B2B Advantage in 2026
Does your B2B content sound like a human or a committee? Here's why the difference costs more than you think...
ArticleContent That Sells: How B2B Brands Turn Honest Answers Into Revenue in 2026
Does your content actually help people buy from you? Here's how honest answers turn readers into ready-to-sign clients...
GuideHubSpot for Nonprofits: An Honest Guide for Mission-Driven Teams
HubSpot for nonprofits, honestly: what it does well, where it stops on donors and giving, what the 40% program covers, and who should wait.
GuideCRM for Churches: How HubSpot Connects Every Guest, Volunteer, and Giver
A CRM for churches keeps every guest, volunteer and giver in one place. How HubSpot works beside Planning Center, what it costs, and where to start.
ArticleThe Best CRM for Nonprofits (An Honest Comparison)
Nonprofit CRM options compared honestly: Little Green Light, Bloomerang, Neon, DonorPerfect, Salesforce and HubSpot, with prices, limits and fit.
ArticleChurch Follow Up: A 7-Day System for First-Time Guests
Church follow up for first-time guests: a day-by-day 7-day plan, a sample visitor follow-up letter, connect card fields and the tools that can run it.
ArticleChurch Management Software vs a CRM: What Each One Is For
Church management software runs the ministry. A CRM runs the relationships. What each one does, where each stops, and how they connect.
ArticleCan a Church or Nonprofit Run on HubSpot's Free CRM?
Can a church or nonprofit run on the HubSpot free CRM? Yes. Here's what it holds (1,000 contacts, 2 logins) and exactly where free stops.
ArticleHubSpot Nonprofit Pricing: Real Costs, the 40% Discount and Churches
HubSpot nonprofit pricing explained: what's free, what the 40% discount covers, whether churches qualify, and real cost math for a church and a…
ArticleGiving Tuesday 2026 Ideas and Year-End Campaigns in HubSpot
Giving Tuesday 2026 is December 1. Giving Tuesday ideas that carry your year-end giving campaign to December 31, and how to build it all in HubSpot.
Free DownloadThe Nonprofit CRM Buyer's Guide
An honest comparison of six CRMs, with dated prices, real limits and a fill-in scorecard. Use it to pick the tool that fits the job that's breaking:…
Free DownloadThe First-Time Guest Follow-Up Kit
The First-Time Guest Follow-Up Kit gives your church a printable 7-day system, from the welcome on Sunday to noticing who comes back the next Sunday.…
Free DownloadThe Church and Nonprofit Communication Template Pack
A fill-in communication plan, three newsletter templates and a seven-email Giving Tuesday sequence for churches and nonprofits that carries you from…
HubHeroesA New Way to Audit Your HubSpot Portal: Micro and Macro Audits
George, Max, and Chad on bad idea buildup, micro audits, and how AI took a full HubSpot portal audit from weeks to under a day, with humans in the…
ArticleMarketing Attribution Made Simple: A B2B Guide to Spending Smarter in 2026
Is marketing attribution confusing your team? It's simpler than you think, and it might just save your budget...
ArticleMarketing-Led Growth: The Playbook for Turning Marketing Into Your Growth Engine in 2026
Is your marketing team stuck being sales support? Here's the marketing-led growth playbook that flips the script...
ArticleThe Cookie Didn't Crumble: How Smart Marketers Win With First-Party Data in 2026
Are third-party cookies really dead in 2026? Google kept them, but the smartest marketers are building something better...
New Show · Video-First Podcast
Today's AI Project
Every episode is one real AI project a business owner, marketer, sales rep, or human can pick up and use today. No AI bros. No hype. Just humans putting AI to work.
With George B. Thomas, Remington Begg & Chad Hohn, plus guests.
- 01Watch it built
- 02Steal the Project Card
- 03Ship it today
Go Deeper
Training and Workshops
When reading isn't enough. Live cohorts, on-location workshops, and self-paced courses with a human on the other side.
From $2,499The AI Content System
Build an AI Content Engine That Writes in Your Voice. Who it's for: Marketing and content teams.
From $999The Super Admin Operating System (SAOS)
Run Your HubSpot Portal Like a Real Super Admin. Who it's for: HubSpot admins and RevOps teams.
$999HubSpot Super Admin Workshop
A one-day live virtual workshop for the humans who own a HubSpot portal. Stop reacting to requests and start running it like the architect it needs. You leave with a filled-in plan, not just notes.
Self-PacedSidekick Academy
Self-paced HubSpot and AI courses you can start today and finish on your schedule.
From $7,500HubSpot Intensive Training (HIT)
Your team leaves trained, bought-in, and actively using HubSpot, with the portal essentials configured and your core workflows running, in days instead of months.
From $7,500HubSpot Super Admin Live
Your admin team leaves with a rebuilt portal architecture and the Super Admin Operating System running on your real instance, documented so it survives the next hire.
From $7,500AI Content System Live
Your marketing team leaves with a working AI content engine and a digital-identity document, so the AI writes in your voice, not the internet's average.
From $7,500AI for HubSpot Teams (Breeze)
Your revenue team leaves with practical Breeze workflows wired into their daily HubSpot work, and a clear, honest read on what's free versus gated.
From $7,500Video for Sales & Marketing
Your sales and marketing humans leave with on-camera confidence and a repeatable video system for the funnel, built on HubSpot's video tools.
From $10,000The AI-Assisted Experience
Your leadership and RevOps team leaves with a blueprint for the AI-assisted experience your company can provide across the full lifecycle, from first touch to loyal customer.
