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Building Your AI Content System: From Zero to Hero in 8 Weeks
Why AI Content Systems Matter Right Now
Your marketing team's drowning, the calendar's got more holes than it does posts, and every new AI tool just adds another tab to close. The problem isn't your humans. It's that you're running tools without a system behind them. In 30 minutes, you'll see exactly where your workflow's leaking capacity and what a real AI content system looks like.
Speaker: George B. Thomas
AI Morning Conversations
AI Morning Conversations: Friday, April 17
Start your morning with George B. Thomas as he explores what's possible with AI for your business and your life. 30 minutes of real talk, no hype.
Speaker: George B. Thomas
HubSpot Updates
HubSpot Updates: Friday, April 17
George breaks down the latest HubSpot features, updates, and best practices. 30 minutes of platform depth your team can use today.
Speaker: George B. Thomas
HubHeroes Podcast
HubHeroes Podcast: Live Episode
Join George B. Thomas and the HubHeroes crew for a live episode covering the latest HubSpot news, strategies, and community questions. New episodes every Monday morning.
Speaker: George B. Thomas
HubHeroes Podcast
HubHeroes Podcast: Live Episode
Join George B. Thomas and the HubHeroes crew for a live episode covering the latest HubSpot news, strategies, and community questions. New episodes every Monday morning.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
Build Your Brand's Digital Identity Document
AI can't write in your voice if you've never defined it. This session walks you through creating the digital identity document that becomes your AI's operating manual. Your brand values, voice, tone, audience, and the "essence" that makes your content sound like you. Not generic. Not robotic. You.
Speaker: George B. Thomas
HubHeroes Podcast
HubHeroes Podcast: Live Episode
Join George B. Thomas and the HubHeroes crew for a live episode covering the latest HubSpot news, strategies, and community questions. New episodes every Monday morning.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
AI Content System: Claude Code Foundations
Install and configure Claude Code, understand context windows and project structure, write your first production prompts, and build your first article draft from scratch.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
AI Content System: Brand Voice + Content Creation
Create your brand identity document set, encode your voice and tone rules, turn Claude Code into a writer that sounds like you, and build content workflows for articles, social, and email.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
Set Up Your AI Partner the Right Way
Most teams treat AI like a fancy autocomplete. This session shows you how to set up ChatGPT, Claude, and other AI tools as real content partners. Custom instructions, project workspaces, persistent memory, and the configuration that turns a generic chatbot into a team member who knows your brand.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
AI Content System: Publishing + Image Generation
Set up your CMS publishing pipeline, generate on-brand images with the Gemini API, build asset pipelines for hero images and social graphics, and prep SEO metadata and Open Graph images.
Speaker: George B. Thomas
Building Your AI Content System: From Zero to Hero in 8 Weeks
The Prompt Framework That Actually Works
Good prompts aren't clever one-liners. They're structured, repeatable, and loaded with context. This session teaches the 6-element prompt framework that turns your team from "I don't know what to type" to "I have a library of prompts that work every time." Plus: why iteration matters more than the first draft.
Speaker: George B. Thomas
