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HubSpot Updates

Every HubSpot update, broken down for humans.

New features, betas, workflow changes, and platform releases, with George’s take on what actually matters and how to use it in your portal. Read it, apply it, move on with your day.

About HubSpot Updates

HubSpot moves fast. We catch every new feature, beta, and platform change so your portal never surprises you. Read the breakdown, pick up the strategic context, and get back to work.

22
Updates
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All Updates

Generate LinkedIn Articles from AEO RecommendationsUpdate

Generate LinkedIn Articles from AEO Recommendations

HubSpot's AEO tool now drafts LinkedIn articles from AI search gaps so your brand shows up when ChatGPT, Gemini, and Perplexity answer buyer questions.

April 14, 2026

HubSpot AI Image Creation: Conversational Editing Is HereUpdate

HubSpot AI Image Creation: Conversational Editing Is Here

HubSpot's rebuilt AI image tool lets you generate, refine, and brand images through conversation. Here's what changed, who it's for, and how to use it.

April 14, 2026

HubSpot Customer Success Rooms: One Shared Space for Every Post-Sale TaskUpdate

HubSpot Customer Success Rooms: One Shared Space for Every Post-Sale Task

HubSpot Customer Success Rooms give CSMs and customers one shared workspace for tasks, docs, and status updates. Here's what it is, how to set it up, and who be

April 14, 2026

Customer Agent Embedded Testing: Configure, Test, and Publish with ConfidenceUpdate

Customer Agent Embedded Testing: Configure, Test, and Publish with Confidence

HubSpot's Customer Agent Embedded Testing lets you configure, test, and publish AI agent changes safely. Learn how Draft Mode works and who needs it most.

April 14, 2026

HubSpot Product Bundles: Build Once, Quote Faster Every TimeUpdate

HubSpot Product Bundles: Build Once, Quote Faster Every Time

HubSpot's new product bundles let you group items once and insert them with one click. Here's what it does, who it's for, and how to set it up today.

April 13, 2026

HubSpot Updates That'll Power Up Your Business StrategyUpdate

HubSpot Updates That'll Power Up Your Business Strategy

George B. Thomas reveals latest HubSpot updates and strategies to power up your business. Stay ahead and boost your growth potential.

April 2, 2026

Level Up Your HubSpot Game: Auto Capture, Integrations, and Customer Portals!Update

Level Up Your HubSpot Game: Auto Capture, Integrations, and Customer Portals!

Explore 13 HubSpot updates: auto-capture clicks, connections insights, and upgraded customer portal. Boost your strategy with new features.

March 31, 2026

Level Up Your AI: HubSpot Customer Agent Tester Gets SmarterUpdate

Level Up Your AI: HubSpot Customer Agent Tester Gets Smarter

HubSpot's Customer Agent Tester gets smarter! New file attachments and improved guidelines make AI testing realistic and fix issues faster.

March 30, 2026

Wake Up Customer Platform: HubSpot Updates for February 2026Update

Wake Up Customer Platform: HubSpot Updates for February 2026

Discover the latest HubSpot updates, including enhanced Salesforce company object sync and AI-powered property validations with Breeze, ensuring cleaner CR

March 25, 2026

HubSpot Updates 2/19/2026: Developer MCP Server Goes GA with AI EnhancementsUpdate

HubSpot Updates 2/19/2026: Developer MCP Server Goes GA with AI Enhancements

Discover the HubSpot Developer MCP Server's general availability, offering AI-powered tools for building integrations and CMS experiences locally.

March 19, 2026

HubSpot Updates 2/10/2026: Multiple Main Teams & Video CaptureUpdate

HubSpot Updates 2/10/2026: Multiple Main Teams & Video Capture

Discover major HubSpot updates including full functionality for multiple main teams and the new in-app video capture feature for sales and marketing.

March 13, 2026

HubSpot Updates: Claude Connector Enhancements and AEO ToolUpdate

HubSpot Updates: Claude Connector Enhancements and AEO Tool

Discover the latest HubSpot updates, including expanded Claude connector capabilities for CRM record management and the new AEO tool for AI-powered search

March 6, 2026

HubSpot Updates: Clean Data, Surveys, Duplicates, MoreUpdate

HubSpot Updates: Clean Data, Surveys, Duplicates, More

Discover the latest HubSpot updates on data formatting, email surveys, and managing duplicates to keep your CRM clean and efficient.

March 1, 2026

HubSpot Updates 2/6/2026: Deal Split Goals, Campaign Automation, and Unsubscribe LinksUpdate

HubSpot Updates 2/6/2026: Deal Split Goals, Campaign Automation, and Unsubscribe Links

Discover the latest HubSpot updates for February 6, 2026, covering deal split reporting, enhanced campaign automation in workflows, and configurable email

February 23, 2026

HubSpot Updates 2/24/2026Update

HubSpot Updates 2/24/2026

Discover the latest HubSpot updates for February 2026, including TikTok integration, Notion data sync, custom object associations, and emailable contact se

February 17, 2026

HubSpot Updates: Chat About Recurring Meetings, Account Cleanup, and Buyer Details in QuotesUpdate

HubSpot Updates: Chat About Recurring Meetings, Account Cleanup, and Buyer Details in Quotes

This HubSpot Updates episode covers new features including syncing recurring meetings, account cleanup tools, and capturing buyer details directly within q

February 10, 2026

HubSpot Updates March 3, 2026: 13 Changes You NeedUpdate

HubSpot Updates March 3, 2026: 13 Changes You Need

Discover 13 new HubSpot updates for March 3, 2026, including approval request deadlines, ticket auto-association, Outlook alias support, and excluding week

February 4, 2026

HubSpot Updates March 2 2026: Email Workflows, Sequence Tracking, and Deal AutomationUpdate

HubSpot Updates March 2 2026: Email Workflows, Sequence Tracking, and Deal Automation

Discover the latest HubSpot updates for March 2, 2026, including new email workflow capabilities, sequence send tracking, and automated line item additions

January 29, 2026

HubSpot Updates: Restore Deleted Contacts, 0% Tax Rates, and Editable Assigned TeamsUpdate

HubSpot Updates: Restore Deleted Contacts, 0% Tax Rates, and Editable Assigned Teams

Discover the latest HubSpot updates including restoring deleted contacts by workflow, displaying 0% tax rates, and editable assigned teams in the help desk

January 22, 2026

Time to Talk About HubSpot Updates!Update

Time to Talk About HubSpot Updates!

Discover the latest HubSpot updates, including enriched Slack link previews, redesigned approval settings, and a new export history retention policy.

January 17, 2026

Time Zone Offsets and Granular Filter Insights in HubSpot CRMUpdate

Time Zone Offsets and Granular Filter Insights in HubSpot CRM

Discover new HubSpot CRM updates: import time zone offsets for datetime properties and get granular filter insights for precise segment building. Enhance y

January 11, 2026

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