Email Still Works (When You Do It Right)
Email marketing isn't dead. Bad email marketing is dead. The difference between a message that gets opened and one that gets deleted comes down to relevance, timing, and actually giving the reader something worth their attention.
These resources cover everything from segmentation and personalization to automation sequences, deliverability, and the copy that drives clicks. We share what actually works in real inboxes, not theoretical best practices.
If your open rates are dropping or your nurture sequences aren't converting, start here. Or explore our email nurture strategy services.
67 Email Marketing Articles
Configurable Unsubscribe Links: Keep Contacts Subscribed to What They Want
HubSpot now lets you set unsubscribe links per email to remove contacts from one subscription type instead of all. Here's what shipped and how to use it.
November 10, 2026
Email Subscription Status as Native Contact Properties in HubSpot
HubSpot now exposes email subscription status as native contact properties. Learn how to segment, automate, and report on subscription data without workarounds.
October 28, 2026
Separate Legal Basis and Marketing Consent in HubSpot Forms
HubSpot now lets you manage legal basis for data processing and marketing consent independently in Forms. Here's what shipped, how to set it up, and who benefit
October 28, 2026
Image Display for File Properties in HubSpot CRM
HubSpot now shows image thumbnails directly on CRM records from file properties. See what shipped, how to enable it, and who benefits most from this update.
October 27, 2026
HubSpot Video Share Pages: Redesigned for Viewers
HubSpot's redesigned video share pages now show a title, description, chapters, and searchable transcript next to the player. Here's what changed and how to use
October 15, 2026
Shopify Discount Code Sync: Use Real Codes in HubSpot Emails
HubSpot now syncs Shopify discount codes into your CRM and lets you drop them into marketing emails with a drag-and-drop module. Here's what shipped and how to
October 15, 2026
Consent Email Tracking Capabilities in HubSpot
HubSpot now lets you manage email open and click tracking consent per contact. Learn what shipped, how to enable it, and what it means for your compliance strat
October 15, 2026
Organize Marketing Emails with Breeze
HubSpot Breeze now auto-creates custom email properties and tags your entire library by content. Learn what shipped, how to use it, and who benefits most.
October 14, 2026
Historical Email Import for Outlook: Bring Your Inbox Into HubSpot
HubSpot's Historical Email Import lets Outlook users bring past email threads and contacts into the CRM. Here's what shipped, how to set it up, and who benefits
October 13, 2026
Brand Fonts in HubSpot Marketing Email: Your Brand Kit Now Travels With You
HubSpot Brand Kit fonts now appear in the drag-and-drop email editor. Learn what shipped, how fallbacks work, and what this means for your email brand consisten
October 7, 2026
Email Variants: One Email Asset, Every Audience Segment
HubSpot Email Variants lets Marketing Hub Pro and Enterprise users build one email with tailored versions per segment. Here's what shipped and how to use it.
October 7, 2026
HubSpot Marketing Contacts vs Non-Marketing Contacts: The Ultimate Guide
HubSpot marketing contacts vs non-marketing contacts: what each is, how billing and tiers work, every default, and how to keep your bill in check.
October 2, 2026
Email Templates Now Work in Workflow Manual Email Tasks
HubSpot now lets you attach email templates to manual email tasks in workflows, just like sequences. Here's what shipped, how to use it, and who benefits most.
September 28, 2026
Compose Emails on HubSpot Mobile with Breeze Assistant
HubSpot's Breeze Assistant now drafts emails on mobile. Turn a short prompt into a polished subject line and body in seconds. Here's what shipped and how to use
September 24, 2026
Email Quality Checks in HubSpot's Email Editor
HubSpot's Email Quality Checks bring AI-powered spelling, spam, brand voice, and token reviews into the email editor. Here's what shipped and how to use it.
September 22, 2026
Rounded Corners and Border Enhancements in Marketing Email
HubSpot now lets you add rounded corners and borders to email sections without code. Learn what shipped, how to use it, and what it means for your email design.
September 18, 2026
The Time to Win: Why Speed Is the New B2B Competitive Advantage
Is your business actually fast enough for today's B2B buyers? Jay Baer says probably not, and the fix is simpler than you think...
September 1, 2026
HubSpot Email Creation Agent: Draft Emails Through Conversation
HubSpot's Email Creation Agent lets Marketing Hub Pro and Enterprise users draft complete, on-brand emails through conversation. Here's what it does and how to
August 31, 2026
B2B Email Marketing Strategy: Build a List That Converts (Not One That Spams)
Is your B2B email list growing but sales aren't? Here's the ecosystem approach that turns subscribers into loyal customers...
August 25, 2026
Breeze Canvas Now Surfaces Relevant CRM Info While You Write Emails
HubSpot's Breeze Canvas now pulls relevant CRM data into a right-hand column as you draft emails with Breeze Assistant. Here's what changed and how to use it.
August 24, 2026
Your B2B Customers Don't Want Personalized. They Want Known.
Is your B2B data actually ready for AI, or just piled up in silos? Here's what changed in 2026 and what smart marketing teams do differently...
August 20, 2026
AI Email Editing in Gmail via HubSpot Breeze
HubSpot's Breeze AI is now inside Gmail Compose. Rewrite, shorten, expand, or change tone without leaving your inbox. Here's what shipped and how to use it.
August 20, 2026
Set Maximum Marketing Contact Limits in HubSpot
HubSpot now lets super admins cap marketing contacts to prevent unexpected tier upgrades. Learn what shipped, how to set it up, and who needs it most.
August 14, 2026
Local Time Email Sending Now Uses HubSpot Timezone Property
HubSpot's August 19 update makes hs_timezone the primary source for local time email sending. Learn what changed, how to set it up, and who benefits most.
August 9, 2026