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HubSpot CMS free setup how-to and limitations (video tutorial)

July 25, 2022


It's finally happened! HubSpot has announced an entirely free version of their HubSpot CMS Hub. That's right! Not starter, not professional, not enterprise — free!

Can this be reality?

You're not dreaming, it is. You can create website pages, you can start building a site even if you don't have your website domain totally nailed down yet, and more. This is a fantastic option if you need a quick website for your brand, but you don't currently have the budget to invest in a more robust website option. (Plus, you can always upgrade later!)

🔎 Related: HubSpot CMS vs. WordPress vs. Contentful from a content strategist

Does it have its limitations? Of course, but that's the nature of any freemium beast. For example, under the free version:

  • You can't remove the HubSpot logo from your pages (although its fairly nonintrusive)
  • You're limited with landing page templates, and you can't push a website theme to your landing pages.
  • You don't have call-to-actions as a drop-down option, but you do have forms. (If you don't have any paid version of the HubSpot Marketing Hub.)

However, for absolutely no money, you're able to stand up a website with landing pages, a blog, and forms, and that's pretty incredible.

In this video tutorial, we'll create a free HubSpot CMS-powered website together, walk through the limitations above with branding, landing pages, and forms-only access. I'll also show you how crazy easy it is to stand up a free HubSpot CMS website, if you're in a bind and need to go-to-market fast.

Hungry for more HubSpot goodness?

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