HubSpot does far more for social media than scheduling, and your strategy should too. Social is how you join conversations that inform marketing, sales, and service, how you amplify the content you create, and how you build relationships with your brand. This HubHeroes episode covers what today's social media strategy should include and how HubSpot powers it.
Ahhhh, social media. We love it, we hate it, we hate to love it, and we love to hate it. Still, it doesn’t matter if you consider it absolutely essential or a necessary evil — or maybe you’re somewhere in between, but the algorithms totally get you down — social media is an essential component of your inbound strategy.
🔎 Related: 8 mind-blowing social media tools for brands (+ examples)
Social is your gateway to online conversations that can inform your marketing, sales, or service efforts. Social is how you can amplify the content you’re creating. Social is how you can foster and nurture important brand relationships … and that’s only the beginning.
For the tools themselves, read our guide to HubSpot social media tools.
What you also may not realize is how powerful HubSpot is when it comes to what it enables you to do socially — because if you think HubSpot is only limited social media scheduling tool, hoo boy, we are about to blow your freakin’ mind.
Want to be part of the conversation? Join the next live HubHeroes episode and bring your HubSpot questions with you. Join the next live episode
This episode is all about how you need to think about social media strategy today, because a lot has changed, as well as how you can use HubSpot to supercharge your brand’s company presence and content distribution strategy.
Want to turn engagement into pipeline? Read our social media strategy from likes to leads.
WHAT WE COVER IN THIS EPISODE
- What do most folks get wrong when they think about social media’s role in their inbound strategy?
- What should HubSpotters and inbounders be thinking about today when it comes to social media?
- What are the most common misconceptions about the HubSpot social media tool?
- What are our favorite features of the HubSpot social media tool set?
- What are the most powerful ways a company can or should start using HubSpot social media tools?
- What are our top wishlist items for HubSpot's social media tool suite?
And that's only the beginning ...
Working as a team? Use HubSpot's social media collaboration sidebar.
